“The Place 2 Be” is probably the most popular brunch place in New Haven, the college town of Yale. It is a so-called “millennial food concept” founded in 2015. Everything you order at the restaurant is sort of Instagram-friendly, especially it’s milkshake — with a little yellow duck on top as a highlight, and you can take it home

Here you eat brunch like joining a color celebration. It feels like graduation party everyday. Students like the southern fried chicken here and I ordered the spicy wagyu melt. Today is not your birthday? No problem! You can still get the famous birthday shake especially if you are big fan of vanilla. Yes I am!

The Place 2 Be
338 Elm St, New Haven, CT 06511